Wednesday 28 June 2017

AICPA and Ad Council Launch Free Digital Game ‘Yesterday’s Tomorrow’

Like many adults between the ages of 20 and 30 are very aware, building a solid financial foundation is crucial. In fact, research shows that one of the three thousand (34%) is ranked as the number one target. To help these young people navigate the path of prosperity, launched the American Institute of CPA (AICPA) and the Ad Council today yesterday, a free game of digital financial literacy. The new game will help players understand the long-term impact of their financial decisions and take control of their personal finances. Yesterday, Tomorrow is part of the joint campaign of public service organizations, eating pork.

 Yesterday morning (https://game.feedthepig.org/) teaches players to consider how the financial decisions they make now can affect them later in life and encourages them to develop a relationship with a future version of them -The same. Research shows that most millennia see the obvious benefits of digital games. Two out of three (67%) say that games are important to help them learn how to create winning strategies and seven out of ten (70%) believe that it helps them learn to solve problems. With yesterday's morning, Ad Council and AICPA use the positive effects that games can have to help thousands of years to develop healthy financial habits.

"Yesterday morning helps young adults realize the importance of making positive financial decisions early in life and shows the long-term benefits to being financially competent," said Gregory Anton, CPA, CGMA, president, national financial education APICA Commission. "With the morning yesterday, feed the pig campaign uses the game to help thousands of years to prepare for future financial success."

"Yesterday morning offers a fun, fast and educational gaming experience," said Lisa Sherman, president and CEO of the Ad Council. "Young adults are playing online games more than ever, offering the country an unconventional approach to reach thousands with saving money resources."

 The digital game is presented in narrative form of a photo album with snapshots that are mandatory and optional financial decisions that people make throughout their lives. The player decides to work part-time at school, get married or travel the world, learn the impact of their decisions in the future as the game progresses. Developed by Crafter.life Morning Studies Yesterday is available at FeedThePig.org. The game takes about 15 to 20 minutes.

In 2016, the AICPA Board Announcement and Games for Change (G4C) have partnered to launch the Pig Feed Challenge, which invited game designers to offer a digital game that encouraged young people to save part of their daily lives . The winning game, yesterday morning, was introduced by Scott Garner, who introduced a group of financial experts and play games and the Media Summit Tribeca Film Festival.

Yesterday morning is the last resort of the pig feed campaign, which aims to educate and support young adults aged 25 to 34 to help develop better habits of money. While one of the three thousand (34%) is the number one target, most millennia (65%) say impulse buying and lack of personal budget (62%) prevent more savings. These statistics highlight the importance of teaching thousands of good money management habits early in their financial lives.

The Feed Pig website offers a range of interactive tools, including calculators and free subscriptions to weekly savings tips by e-mail to help promote positive savings habits. To date, the pig-eating campaign has received more than $ 440 million from the media donated through the Ad Council model.

The CPA profession launched a unified financial education initiative, Financial Education 360, there are twelve. The effort brought together the AICPA, state corporations and CPA CPA individual fight against financial illiteracy.

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